Defining Audience

Analysis Of Horror Movie Posters, Trailers & Covers

Initial Audience Profiling - Horror

Horror Moodboard

When creating my moodboard, I decided to stick to a specific theme that will be similar to my final product. These images will be extremely helpful when creating my products such as a poster for a magazine and a horror film poster. Based off of these images, I was able to explore different horror settings and the most appealing types of horror - due to the top searches. This was important to take into account as from researching into what the audience wants, I could base my initial ideas of general horror preferences. I have chosen images that are relatable to what I intend to produce and taken inspiration from the locations, props and existing products.

Initial Thoughts

Background Of Horror

Different Genre Analysis

Main Task Brief

A promotion package for a new film, to include: a trailer, a film magazine front cover (featuring the film) and a poster for the film.